December 09, 2015
The Women’s Health Research Center is a newly named organizational structure within University of Hawaii Department of Ob-Gyn. It facilitates and expands research in the department and needed a better way to connect with potential research participants. The orchid is known for being hardy. It lasts long and stays fresh for many days after being picked. The orchid is an appropriate representation for the WHRC for this very trait, ensuring its patients that they will be able to grow old but still stay strong and fresh.
The process book includes three proposed logos outlining the research involved, logo development, as well as different color and typographic options.